What To Get Your Clients: CB Reserve Program

By GLORY

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Trying to find a decent bottle of wine is, in many instances, more work than it needs to be. Unless you fall short of being a sommelier, perusing the aisles of a liquor store can leave you scratching your head in confusion. So, why not have it delivered straight to you? Better yet, why not let an expert find a batch of exclusive wines not available anywhere else and have it delivered straight to your door or office on the regular? Enter: the CB Reserve Program.

The Charlie’s Burgers (yes, the same people from the rotating dinner series featuring high-profile chefs) wine program is a deluxe service that delivers an enticing new wine every quarter. Imported exclusively and directly from the best wineries in the world, each edition features three to six bottles packaged neatly into a charming wooden box with your name engraved on it, hand-delivered by Charlie’s team.

For the past five years, the CB wine team has regularly travelled to wine-producing corners of the globe to source interesting wines for the program — they taste over over 600 bottles a year.

Each box comes with a sheet detailing the history and tasting notes of the wine, as well as appropriate food pairings from chefs that have partnered with the program, including chef Rob Gentile of Toronto’s Italian hotspot, Buca. An added bonus: these restaurants will even waive the corkage fee when you bring a bottle of CB wine in.

If you’re looking to make someone happy (including yourself), a hand-delivered gift for your personal wine collection should do the trick. Just ask Charlie.

Prices range from $400 to $1,200 each quarter.

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