How the Rise of Wine Subscriptions Democratized a Once-Stuffy Industry

By Erin Nicole Davis

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[vc_row][vc_column][vc_column_text]About a decade ago, the emergence of wine subscription services offered popular wedding gifts for wine-loving newlyweds. In the years since, a growing number of unique startups have also entered the wine world to shake up how oenophiles interact with their beloved vino.

It hasn’t taken long for investors to take note and direct their dollars into these innovative startups. In fact, venture-backed startups in the alcohol space—including wine-focused ventures—raised more than $1 billion in global investment in 2021.

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These startups offer new ways to learn about, experience, invest in, and even store wines of all varieties for both the burgeoning and seasoned collector.

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