Haute Hotels: Luxury Stays by High Fashion Brands


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A showcase of fashion’s luxurious foray into hospitality.

Written by Pasquale Casullo

Fashion companies are pulling more weight these days: from fragrances and furniture to even cars and sporting gear, the industry’s offerings continue to expand into new territory as a way to capture and delight loyal consumers. It should be no surprise that hospitality would be the exception to this rule given the overlap of luxurious quality and top-notch service. Recognizing this, fashion companies have created entirely new categories within their existing portfolios to extend their influence and immerse customers in transformative brand experiences. From sun-soaked palazzos to lavish urban abodes, these haute destinations are the perfect examples of what happens when the worlds of fashion and hospitality collide.