Behind the Brand with SIDIA Founder Erin Kleinberg

Erin Kleinberg is no stranger to the art of building iconic brands. As the founder of SIDIA, a lifestyle and beauty brand celebrated for its luxurious, yet practical approach to self-care, Erin combines her deep industry expertise with a passion for creating products that resonate with modern women. Her journey began as a co-founder of […]

Behind the Brand with Everist Co-Founder Jayme Jenkins

Jayme Jenkins, along with her co-founder Jessica Stephenson, launched Everist with a clear mission: to revolutionize the beauty and personal care industry by making sustainability the norm, not the exception. Frustrated by the wasteful practices of traditional products, the duo set out to create high-performance, waterless concentrates designed to reduce environmental impact without sacrificing quality. […]

The Canadian Beauty Revolution: Meet the Founders Giving the Industry a Makeover

As the beauty world becomes increasingly cluttered with products, claims, and trends, a growing number of Canadian entrepreneurs are making a positive impact by carving out space and prioritizing sustainability, inclusivity, and ethics. These founders are not just creating beauty brands—they are driving a shift towards a more conscious and impact-driven future. From eco-friendly formulations […]